Care tips for flowers

With proper care, cut flowers stay fresh in vases much longer. The care tips for each flower variety are based on decades of experience and concentrated expert knowledge. Our flowers stay fresh every day and, with these care tips, will bring you joy even longer!

Matching, clean vase

The right vase allows the flowers to show off their full splendor: It should be tall enough to hold sufficient water and support the stems. Any dirt shortens the lifespan of the flowers—so always clean vases thoroughly before each use!

Sharp flower scissors or knife

Cutting the flowers requires a sharp knife or sharp pruning scissors. Otherwise, there's a risk of damaging the water channels in the stem. A clean cut allows for the best possible water absorption, so the flowers stay fresh longer.

Choose a flower variety

Rose care tips

Care tips for other flower varieties will follow shortly.

Buy flowers

Flowers enrich life. Bring the most beautiful flowers, which are fresher and bring joy longer, into your everyday life.

Giving flowers

Beautiful flowers, elegantly packaged and with a personalized card. A stylish surprise that touches and delights.

Tom's Advantages

The freshest, most beautiful flowers – delivered sustainably. Our unique, storage-free freshness concept guarantees daily-fresh flowers and is environmentally friendly. Lovingly hand-packaged, we deliver them to your home, office, or gift address.

Popular and proven